Aligned Lands $60M to Arm B2B Sales with AI Agents
The AI sales platform just raised a Series B, led by PeakSpan Capital, to fix the chaotic 'execution layer' of complex deals. Why? Because most B2B sales are still frustratingly manual.

A System of Action, Not Just Record
AI sales platform Aligned just closed a $60 million Series B funding round. A huge step. The investment was led by PeakSpan Capital, with every existing investor—Hetz Ventures, JAL Ventures, and NFX—jumping back in. That brings the startup’s total funding to a healthy $73.8 million. The money is aimed squarely at Aligned's core mission: bringing order to the messy, email-and-spreadsheet-driven chaos where B2B deals actually get done.
“For decades, the sales stack only recorded and analyzed deals - it helped managers track the work, but it never helped a buyer decide, or a rep execute,” said Gal Aga, Co-Founder and CEO of Aligned. “We built the opposite: a single workspace that enables the buyer and equips the rep to do what the top 1% do instinctively: make buying easy.”
This gets at a fundamental enterprise problem. Sure, CRM platforms like Salesforce are great at keeping records. But they do almost nothing to manage the actual human interactions where deals are won or lost. And B2B deals are beasts. They often involve six to ten stakeholders who spend a tiny 17% of their time actually meeting with potential suppliers. The rest of that journey? It's a black box of internal chats, a blizzard of attachments, and scattered email threads that can kill a promising deal dead in its tracks.
How Aligned's AI Deal Workspace Works
Aligned, founded back in 2021 by Aga, CPO Gal Dietsch, and CTO Yotam Sela, has an answer it calls an 'AI Deal Workspace.' After the first meeting, a sales rep sends one link. That's it. This login-free link opens a shared digital space where the entire buying committee and selling team can work together. All documents, action items, and next steps live in one place, always up to date.
But this is way more than a shared folder. At its core is an 'AI Deal Brain' that pulls in context from CRMs, emails, and sales calls. This engine then powers two distinct agents:
- A Seller Agent that flags deal risks, helps draft follow-up messages, and keeps the process moving between meetings.
- A Buyer Agent built to give stakeholders instant answers to their questions right inside the workspace, cutting down the friction of chasing people for information.
The real goal here is to move beyond the 'Digital Sales Room'—a category Aligned helped create—and into a truly agentic platform where AI actively helps humans close deals. The New York and Tel Aviv-based company is already seeing serious traction. It serves 70,000 sellers and one million buyers every month, with big clients like Deel, Similarweb, and WordPress reporting a 30% drop in sales cycles and a 15% lift in win rates on average.
Investor Conviction and Future Plans
PeakSpan Capital's investment wasn't a snap decision. Far from it. The firm spent three years tracking the digital sales room market before placing its bet. “The research all pointed at one company uniquely positioned to capitalize on this immense opportunity: Aligned,” stated Matt Melymuka, Co-Founder and Managing Partner at PeakSpan, who is set to join Aligned’s board. “As selling becomes AI-driven, the advantage stops being who watches the deal from the outside and starts being who owns the deal itself, the surface where buyers and sellers transact.”
So what's the plan for the new capital? Aligned is pushing forward on developing its AI agents, bolstering its enterprise-grade security, and scaling its go-to-market teams. The 55-person company plans to expand to 85 employees by the end of the year, with a major focus on hiring for its R&D center in Israel. For sales teams drowning in complexity, the message is clear. Help isn't on the way—it's here, and it's getting smarter fast.
Sources & further reading
Sources
- Aligned Closes $60M Series B to Solidify Leadership Position as the System of Action for B2B Sales — GlobeNewswire
- Aligned bags $60M in funding to build the AI-native sales execution layer for enterprise deals — SiliconANGLE
- calcalistech.com — calcalistech.com
- jpost.com — jpost.com
- ynetnews.com — ynetnews.com
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